Your privacy matters
to us.
This Privacy Policy explains what information EveryCent collects when you visit our website, how we use it, who we share it with, and what rights you have over your data.
📋 Quick Summary — Plain Language
Overview
EveryCent (“we”, “us”, “our”) operates the website located at everycent.co.ke (the “Website”). We are committed to protecting the privacy of everyone who visits our Website and to being transparent about how we handle personal information.
This Privacy Policy applies to all visitors and users of everycent.co.ke. By using this Website, you agree to the collection and use of information as described in this policy. If you do not agree with any part of this policy, please do not use our Website.
This policy was last updated on March 11, 2026. We will notify you of any significant changes by updating the date at the top of this page and, where appropriate, by placing a notice on our homepage.
Governing Law: This Privacy Policy is governed by the Kenya Data Protection Act No. 24 of 2019 and the Regulations made thereunder. For visitors from the European Union or European Economic Area, we also comply with the General Data Protection Regulation (GDPR) to the extent applicable.
Information We Collect
We collect two types of information: information you provide to us directly, and information collected automatically when you use our Website.
Information you provide directly:
When you use our contact form, you may provide your name, email address, and the content of your message. We only use this information to respond to your enquiry. We do not add you to any mailing list without your explicit consent.
Information collected automatically:
When you visit everycent.co.ke, certain information is automatically collected by our analytics and advertising tools. This includes:
| Data Type | What It Includes | Purpose |
|---|---|---|
| Log Data | IP address, browser type, operating system, referring URL, pages visited, time and date of visit | Security, troubleshooting, analytics |
| Device Data | Device type (mobile, desktop, tablet), screen resolution, language settings | Optimise website display |
| Usage Data | Pages viewed, time spent on pages, links clicked, scroll depth | Content improvement, analytics |
| Cookie Data | Cookie identifiers, session data, advertising preferences | Functionality, personalised ads, analytics |
| Contact Form Data | Name, email address, message content | Responding to your enquiry |
We do not collect: We do not knowingly collect sensitive personal data such as financial details, national ID numbers, health information, or biometric data. We also do not collect data from children under the age of 13.
How We Use Your Data
We use the information we collect for the following purposes:
| Purpose | Legal Basis | Details |
|---|---|---|
| Providing the Website | Legitimate interest | To serve pages, ensure the Website loads correctly, and maintain security |
| Analytics & Improvement | Legitimate interest | To understand which content is most useful and to improve our guides |
| Advertising | Consent (cookies) / Legitimate interest | To display relevant advertisements via Google AdSense to keep our content free |
| Responding to Enquiries | Contract / Consent | To reply to messages sent via our contact form |
| Legal Compliance | Legal obligation | To comply with applicable laws and respond to lawful requests |
| Fraud Prevention | Legitimate interest | To detect and prevent abusive or fraudulent use of the Website |
We do not use your data for automated decision-making or profiling that produces legal or similarly significant effects on you.
Cookies
Cookies are small text files stored on your device when you visit a website. EveryCent uses cookies for the following purposes:
| Cookie Type | Provider | Purpose | Duration |
|---|---|---|---|
| Essential | EveryCent | Required for the Website to function — session management, security tokens | Session / 1 year |
| Analytics | Google Analytics | Tracks page views, session duration, traffic sources to help us improve content | Up to 2 years |
| Advertising | Google AdSense / DoubleClick | Used to deliver personalised advertisements based on your browsing behaviour | Up to 13 months |
| Affiliate Tracking | Third-party platforms | Tracks clicks on affiliate links to attribute referrals and commissions | 30–90 days |
| Preferences | EveryCent | Remembers your cookie consent choices and display preferences | 1 year |
Managing your cookie preferences:
You can control and manage cookies in your browser settings. You can also use the preference panel below as a guide to what is active. Note that disabling certain cookies may affect how the Website functions.
To opt out of Google Analytics tracking across all websites, you can install the Google Analytics Opt-out Browser Add-on. To opt out of personalised Google advertising, visit Google Ad Settings.
Google AdSense & Advertising
EveryCent uses Google AdSense to display advertisements on our Website. Google AdSense is an advertising service provided by Google LLC. We use advertising revenue to fund the operation of this Website and to keep our content free for all readers.
How Google AdSense works:
Google AdSense uses cookies and similar tracking technologies to serve ads based on your prior visits to this Website and other websites. Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the internet.
Important: Google AdSense may collect and use data about your browsing behaviour to show you personalised advertisements. This data collection is governed by Google’s Privacy Policy, not ours. EveryCent does not have access to or control over the cookies placed by Google.
Non-personalised ads: If you prefer not to receive personalised ads, you can opt out by visiting Google Ad Settings or by visiting aboutads.info. You will still see ads on our Website, but they will not be personalised based on your browsing history.
Ad labelling: All advertisements displayed on EveryCent are clearly labelled as “Sponsored,” “Advertisement,” or “Ad” to distinguish them from our editorial content. Advertisers have no influence over our editorial decisions.
Affiliate Links
Some articles on EveryCent contain affiliate links. An affiliate link is a special URL that tracks whether you visit or sign up for a third-party platform after clicking a link on our Website. If you do, we may receive a small commission from that platform at no additional cost to you.
Our commitment: Affiliate relationships do not influence how we review or rate platforms. We have published negative reviews of platforms with affiliate programmes and positive reviews of platforms we have no financial relationship with. Our editorial standards are the same regardless of whether an affiliate link exists. All articles that contain affiliate links include a disclosure statement at the top of the article.
When you click an affiliate link, a tracking cookie may be placed on your device by the third-party platform (not by EveryCent) to attribute the referral. These cookies are governed by the respective platform’s privacy policy, not ours.
Affiliate platforms we currently work with may include, but are not limited to: Upwork, Fiverr, ySense, Picoworkers, and other online earning platforms relevant to Kenya. A full list is available on request by emailing hello@everycent.co.ke.
Third-Party Services
EveryCent uses the following third-party services that may collect data about you when you use our Website:
| Service | Provider | Purpose | Privacy Policy |
|---|---|---|---|
| Google Analytics | Google LLC | Website traffic analysis and reporting | View → |
| Google AdSense | Google LLC | Display advertising | View → |
| WordPress | Automattic Inc. | Website platform and content management | View → |
| Web Hosting Provider | Our hosting company | Server logs, website delivery | Available on request |
| Cloudflare | Cloudflare Inc. | Security, performance (CDN), DDoS protection | View → |
Each third-party service has its own privacy policy and data practices. We encourage you to review their policies. EveryCent is not responsible for the privacy practices of these third parties.
Data Sharing & Disclosure
We do not sell, rent, or trade your personal data to any third party. We may share data in the following limited circumstances:
Service providers: We share data with trusted service providers (such as our hosting provider, analytics tools, and advertising networks) who help us operate the Website. These providers are contractually required to handle data securely and only for the purposes we specify.
Legal requirements: We may disclose your information if required to do so by law or in response to a valid legal request by public authorities (e.g., a court order or government agency), provided such request is lawful under Kenyan law.
Business transfers: In the event that EveryCent is acquired, merged with another company, or its assets are transferred, your information may be transferred as part of that transaction. You will be notified via a prominent notice on our Website if such a change occurs.
Protection of rights: We may disclose data where we believe it is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, or violations of our Terms of Use.
We will never: sell your email address or contact details to marketers, share your data with data brokers, or use your personal information for purposes unrelated to operating this Website and responding to your enquiries.
Data Retention
We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by law.
| Data Type | Retention Period | Reason |
|---|---|---|
| Contact form submissions | 12 months after resolution | To maintain a record of our correspondence |
| Server log files | 90 days | Security monitoring and troubleshooting |
| Analytics data | 26 months (Google Analytics default) | Long-term traffic trend analysis |
| Advertising data | Governed by Google’s retention policy | Ad performance reporting |
| Cookie data | As specified in Section 4 | Varies by cookie type |
Once data is no longer needed, we delete it or anonymise it securely. You may request early deletion of your personal data by contacting us at hello@everycent.co.ke.
Your Rights
Under the Kenya Data Protection Act 2019 and, where applicable, the GDPR, you have the following rights regarding your personal data:
To exercise any of these rights, please contact us at hello@everycent.co.ke with the subject line “Data Rights Request”. We will respond within 30 days of receiving your request. We may need to verify your identity before processing the request.
Complaints: If you believe we have not handled your data correctly, you have the right to lodge a complaint with the Office of the Data Protection Commissioner of Kenya (ODPC) at odpc.go.ke. If you are in the EU, you may also contact your local data protection authority.
Children’s Privacy
EveryCent is not directed at children under the age of 13 years. We do not knowingly collect personal information from children. If you are a parent or guardian and you believe that your child has provided us with personal information, please contact us immediately at hello@everycent.co.ke and we will take steps to remove that information from our systems.
Users under the age of 18 should use this Website only with the consent and supervision of a parent or guardian.
External Links
Our Website contains links to external websites, including the platforms we review and affiliate partners. These external websites have their own privacy policies and practices, which we do not control and are not responsible for.
We encourage you to read the privacy policy of every website you visit. The presence of a link on EveryCent does not constitute our endorsement of that website’s privacy practices.
EveryCent is not responsible for the content, privacy practices, or security of external websites linked from our pages.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. When we make changes, we will:
— Update the “Last updated” date at the top of this page.
— Place a notice on our homepage for material changes.
— Where required by law, seek your consent before implementing significant changes.
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Continued use of the Website after changes are posted constitutes your acceptance of the updated policy.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal data, please get in touch:
| Contact Method | Details |
|---|---|
| hello@everycent.co.ke — Subject: “Privacy Enquiry” | |
| Contact Form | everycent.co.ke/contact/ |
| Website | everycent.co.ke |
| Location | Nairobi, Kenya |
| Response Time | Within 30 days for data rights requests; within 24–48 hours for general enquiries |
Questions about your data?
We’re happy to explain anything in this policy or help you exercise your data rights. Just send us a message.
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